WHY INTENT MATTERS

Friend: This business person I know does quite a few philanthropic activities, but also makes sure he turns it into a big spectacle. I don’t know what to make out of it. What do you think, Ajay?

Ajay: Doing philanthropic activities is a great thing and, in my personal opinion, is also a responsibility of every entrepreneur.

Friend: I totally agree. But whether to flaunt it or not is my question.

Ajay: It’s not that black and white. More than the action itself, it’s the intent that would be important here.

Friend: I’m listening.

Ajay: Let not thy left hand know what thy right doeth, says the Bible. Karmanye vadhikaraste ma phaleshu kadachana (??????????????????? ?? ????? ?????) , reads the Bhagavad Gita. The Quran too says if you do deeds of charity openly, it is well; but if you bestow it upon the needy secretly, it is even better.

Friend: Then it’s pretty clear that one shouldn’t advertise his own charity works, right?

Ajay: We should also take into account the fact that these scriptures were written in a time period vastly different from ours. I completely respect those who do it that way, it’s very noble of them. But I also wouldn’t go about judging those who openly talk about their philanthropic works.

Friend: Why so?

Ajay: Because it serves a different purpose. Entrepreneurs are influential personalities and role models to many. So when they talk about their activities, it could inspire thousands to do similar activities.

Friend: I guess I never thought of it that way.

Ajay: That’s why I said the intent matters. More than what you do or how you do it, why you do it matters and it changes the meaning of your action entirely. Are you doing charity to give back to the society or to build your image? Is it a way to build your brand and reap benefits out of it or are your actions genuine? Are you piggybacking on the needy to catapult your business or are you finding a purpose in what you do? I think these are the relevant questions and you might have your answer by now.

Friend: I do. Thanks, Ajay.